Robit ProTALK – Martín Rodriguez, Sales Manager

YOUR POSITION AT ROBIT AND MAIN RESPONSIBILITIES BY TASK AND REGIONAL LEVEL

I work as a commercial technical Sales Manager for the Robit subsidiary in Lima, Peru, focusing my efforts on maintaining and growing Robit’s presence in the markets in which we participate. My work focuses on the generation of market information that helps us choose the strategy to take directly or through distributors, having direct responsibilities in various Latin American countries, and in the surface and geotechnical markets for Peru. Always articulating with the factories, with our own work teams and those of the representatives, working on security issues, technical articulations, commercial presentations, strategic steps, logistics and administration follow-ups.

EXPERIENCE ON THE FIELD

I am very proud to have 14 years of experience in the mining industry, always oriented to field work and focused on the commercial development of companies within the consumables category, which has allowed me to interact with clients in different positions to identify the reasons why their needs can be covered. Today the tasks we carry out allow us to learn about different operations in various markets, which helps me expand the boundaries of what we do and get to know different cultures of the region.

KEY MARKET TRENDS ON YOUR FIELD OF EXPERTISE FOR THE NEXT FEW YEARS

What we can see as market trends is that our customers are increasingly specializing in the use of consumables, and this poses various challenges for companies like Robit, since it pushes us to be flexible to understand the needs of each customer. We can also see throughout the region that the participation of contractors for mining operations is increasing, which increases the need for users to work taking care of the costs per meter drilled or work under contracts of this modality. That said, Robit has the possibility of attracting business to increase the profitability of our clients, since we have quality materials and high-tech designs.

HOW DO YOU SEE ROBIT IN 2023-2024 – WHAT ARE YOUR MAIN EXPECTATIONS IN YOUR FIELD?

For the coming years, I am sure that the expansion of markets with a focus on Brazil and Chile for the region will give us the possibility of improving our presence in large clients and increasing participation in markets that have not yet been explored. Always focusing on personalized assistance to key clients and strengthening the tools of our business partners. The combination of technical tools and our expertise in drilling consumables will make Robit an even more reliable partner for our clients.

For more information: Martín Rodriguez, firstname.lastname@robitgroup.com

 

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